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Featured Article

Setting the Stage for Sold

Local Experts Offer Tips for a Smooth Home Sale

When a home hits the market, preparation begins long before a for sale sign is placed in the yard. Preparing your home for sale is not about chasing perfection, it’s about creating a space that feels cared for, inviting and easy for buyers to imagine as their own. With spring marking an upswing to home selling season, we asked local real estate professionals to share their best advice for selling quickly and with less stress.

Don’t Underestimate the Power of Curb Appeal

Rick Lebeda, Realtor at eXp Realty, brings more than a decade of construction and renovation experience to real estate, giving him a practical perspective on what truly matters to buyers.

“Curb appeal is a big deal,” Lebeda explains. “Your house will make an impression within minutes of a potential buyer pulling into the driveway.”

That first impression starts outside. Manicured lawns, trimmed hedges and a clean exterior go a long way. Power washing, touching up paint and refreshing a front door can signal pride of ownership without a major investment.

Clear the Clutter and Set the Stage

Inside, decluttering is one of the most impactful steps sellers can take. Clear countertops, remove excess furniture and open up closets and drawers. Toys and unused items should be packed away, ideally stored offsite. Deep cleaning is essential. Walls, baseboards, vents, carpets and windows should all be addressed, especially in homes with pets. Odors and minor maintenance issues should never be overlooked.

Brittney McAllister, founder of aro Real Estate Group at Realty One Group Sterling, brings a decade of experience, a marketing background and national recognition to her approach.

“Your house doesn’t need to be perfect, but it does need to feel cared for,” McAllister says. “Buyers are being very picky right now, because they have that ability. They need to see themselves living in the house.”

Staging, McAllister notes, is not about trends. “Staging is a strategy. It helps showcase the space and helps buyers understand the flow,” she explains. “Rearranging furniture, maximizing natural light and incorporating neutral accents can make rooms feel larger and more inviting. Professional photography should come only after the home is clean and staged.”

Address What Matters Most

While presentation sets the tone, condition builds confidence. Nick Navarrette of Arbor Key Realty Group encourages sellers to approach repairs with a clear and practical plan that keeps both safety and buyer appeal in mind.

“I emphasize repairs with my sellers and what’s going to be the most bang for their buck,” Navarrette says.

He recommends grouping projects into two categories. “We group the repairs into the must-do’s and then the ones that we can kind of just push to the side,” he explains.

By handling at least the simple items that surface, sellers can reduce surprises later and strengthen negotiating power.

Price Right the First Time

Pricing is another critical factor. Cali Rethwisch, founder of the Virtue Group at eXp Realty, emphasizes getting it right from the start.

“If you price it correctly the first time, you’re maximizing the buyers through the door,” Rethwisch explains. “Overpricing can stall interest and create suspicion.”

When it comes to updates, Rethwisch advises focusing on return on investment. Kitchens and bathrooms tend to deliver the strongest value, while cosmetic updates like fresh paint or new flooring can make a meaningful impact without overspending.

Consult With Professionals

Working with a trusted real estate professional is key to a successful sale. Meet with a realtor and loan officer early to understand true costs and potential profit, including closing expenses and repairs. Review marketing and showing strategies, interview multiple agents and choose one committed to ongoing guidance while setting realistic expectations for pricing and timing.

“Your house doesn’t need to be perfect, but it does need to feel cared for. Buyers are being picky right now, because they have that ability. They need to see themselves living in the house."

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