The craft beer industry is booming because of so many factors. Thanks to retailers, journalists, social media, influencers and simply a lot more people becoming more open-minded to indulging in the plethora of flavors ales and lagers can produce, beer is what’s happening in the libation world. But with a thriving business comes more players in the game, so craft breweries have t0 find more inventive ways to stand out on the shelves and coolers. And that’s when cool can designs and bottle labels come in. Here are a few Georgia-based breweries who have taken catching the eye seriously with brilliant artwork, along with who designed them and a description of the beer itself direct from the brewery. Check these out and remember to support locally!
Brewery: Monday Night Brewing, Atlanta
Beer name: Mischief Managed Berliner Weisse
Designer: Ali Lamoureux
The Beer: Mischief Managed is our series of fruited Berliner Weisses. Berliner Weisse yeasts are notorious for causing mischief in the beer if not managed correctly. This version is aged in our French oak Foeder for months on passionfruit and guava. Much like its design, Mischief Managed is tart, crisp and clean. We used bright, bold colors to allude to the refreshingly, juicy flavors that could easily get you into a little mischief.
Brewery: Creature Comforts Brewing, Athens
Beer name: Automatic Pale Ale
Designer: Michelle Fontaine
The Beer: “Automatic is a modern pale ale with an ABV of 5.5% that features a prominent hop flavor and aroma. The beer appears hazy and straw colored with densely packed and persistent white foam. A mix of Mosaic and Crystal hops are used to create a delicate balance and give the beer an aroma that features a complex array of berry, citrus, herbal and pine notes.”
Creaturecomfortsbeer.com
Brewery: Second Self Beer, Atlanta
Beer name: El Velorio Puerto Rican Hot Chocolate Porter
Designer: Maite Nazario
The Beer: “For El Velorio (‘The Wake’), we wanted to honor and remember the struggle of Puerto Rico over the past several years. At a wake, you celebrate the life of a lost loved one, and we wanted the art to reflect that. Half of the label is in black and white, showing the decimation of the island after Hurricane Maria in 2017. The other, more colorful half celebrates the rebirth and resilience of the island since then. The beer was inspired by the Puerto Rican traditional drink of hot chocolate and coffee. Naturally, we used coffee and chocolate from Puerto Rico, too. The result was a unique beer made for celebrations.”
Secondselfbeer.com
