Chef Joey Maggiore has a concept for every appetite and every attitude.
Maybe your breakfast needs a DJ.
Maybe your love language is meatballs.
Maybe tacos taste better with tequila and a little drama.
Maybe handmade pasta is your idea of romance.
Or maybe you can judge a bagel before it ever hits the plate.
From brunch confidence to big family energy, tequila-fueled celebrations, romantic evenings and serious bagel cravings, meet the personalities behind five unmistakably Joey concepts.
Now it's time for you to decide... what's your Maggiore mood?
HASH KITCHEN
You came for brunch. You stayed for the party.
When the group chat asks where everyone should meet, the answer is simple: Brunch. Come hungry and clear the rest of your day.
You are bold, social and physically incapable of eating breakfast in silence. Your ideal table has big energy, loud music and something completely over the top. Your weekend uniform is statement shades and brunch confidence, and your food philosophy is equally clear: If breakfast does not have a soundtrack, what are we doing?
Coffee and eggs are fine, but you would prefer a DJ, a wildly creative plate and a Bloody Mary built entirely to your specifications. Hash Kitchen takes everything people love about brunch and turns up the volume. Cannoli Donuts arrive ready to share, Billionaire's Bacon earns its name and The Best F****** Birria Hash makes a very strong case for forgetting whatever you planned to do afterward.
The dish calling your name is a wild birria hash with Billionaire's Bacon on the side. At the center of it all is the legendary Build Your Own Bloody Mary experience, because your drink should have just as much personality as you do: fully customizable and possibly considered a meal.
Your friends would say you are the one who turns a quick brunch into an all day event. Birthdays, weekends, Tuesdays and surviving parenthood all deserve a celebration.
The word is energy.
This is breakfast without rules and brunch without an expiration time. It is playful, unapologetic and designed for the guest who believes the first meal of the day should also be the most fun.
And when brunch is over? Nobody is going home. The day is just getting started.
THE SICILIAN BUTCHER
Your love language is, "Did you eat?"
When the group chat asks where everyone should meet, you have already made a reservation for the whole family. Yes, all of them.
You are warm, generous and happiest when every seat is filled and another plate is on its way. Your ideal table has too much food and absolutely no empty chairs. Sleeves rolled up and ready to pass the plates, you do not believe in small portions, short dinners or letting anyone leave the table hungry.
Your food philosophy? The best meals are the ones everyone shares.
The Sicilian Butcher brings the energy of a big Italian family gathering into a casual, interactive dining experience built for sharing. At its heart is Tomaso's Sicilian Meatball, the beloved recipe from Chef Joey's father. Veal, beef and pork come together with raisins, sharp provolone, Parmigiano, breadcrumbs and a few family secrets. The recipe was an Arizona favorite for decades before becoming the cornerstone of The Sicilian Butcher.
The dish calling your name is a family recipe meatball with pasta and plenty for the table. Guests can customize their own Pasta & Meatball Experience or go all in with the Sicilian Strada Board, made to feed the whole family. The food is soulful, playful and generous in every sense of the word.
Drinks are poured generously and shared over long conversations. Your friends would say you are the one who makes everyone feel like family, and any moment that brings the family together deserves a celebration.
The word is together.
This is where family tradition meets Chef Joey's larger than life personality. Come hungry, bring everyone and make room at the table.
And when dinner is over? Order dessert and stay for one more story.
THE MEXICANO
You do not simply show up. You make an entrance.
When the group chat asks where everyone should meet, the answer is somewhere with tequila, music and a little trouble.
You are electric, flirty, magnetic and always ready to turn dinner into something bigger. Your ideal table has margaritas arriving before anyone opens the menu, and your weekend uniform calls for color, confidence and something made for an entrance.
Your food philosophy? Dinner should feel like a celebration already in progress.
Walking into The Mexicano feels exactly like that. The colors are bold, the energy is contagious and every night carries the spirit of a festival. Start with the Salsa & Guacamole Ferris Wheel, order the Birria Tacos and make room for the Sonoran Molcajete, a showstopping centerpiece made for a table that came ready to eat.
The dishes calling your name are Birria Tacos followed by a sizzling Sonoran Molcajete. Then come the margaritas, the tequila and the inevitable second round. Drinks should be cold, colorful and preferably made with tequila.
Your friends would say you are the one who walks in late, knows everyone and orders a round for the table. What deserves a celebration? Everything. That is why tequila exists.
The word is fiesta.
The Mexicano is for the guest who wants dinner to move, flirt and make some noise. It is not simply a place to grab tacos. It is a full experience built around big Mexican flavors, playful presentation and the kind of atmosphere that can turn an ordinary night into an occasion.
And when dinner is over? Another round. Obviously.
The Mexicano brings the party… you bring the vibe.
THE ITALIANO
Some people eat dinner. You make an evening of it.
When the group chat asks where everyone should meet, you already know a beautiful place. Dress accordingly.
You appreciate the art of a beautifully prepared meal. Your ideal table has candlelight, great wine and nowhere else to be. Crisp, polished and effortlessly put together, you notice the details, respect the ingredients and understand that romance can begin with the right table and an unforgettable plate of pasta.
Your food philosophy? Beautiful ingredients deserve time, attention and a little romance.
The Italiano is Chef Joey's expression of authentic Italian dining through a more elegant, refined lens. The atmosphere is timeless, the experience is polished and the food is rooted in passion and tradition. Tomaso's Sugo brings the soul of the Maggiore family to the table, while The Art of Handmade Pasta celebrates the craft behind one of Italy's greatest pleasures.
The dishes calling your name are handmade pasta, Prime Sicilian Steak and a glass of red. For something even more commanding, the Prime Sicilian Steak delivers the richness and confidence the concept is built around. Drinks are selected with intention and enjoyed slowly.
Your friends would say you are the one who always chooses the place with impeccable taste. Anniversaries, date nights and beautifully ordinary evenings all deserve to be celebrated.
The word is passion.
This is romantic sophistication with a touch of glamour, created for date nights, celebrations and anyone who believes dinner should never feel rushed.
And when dinner is over? Espresso, conversation and no rush for the check.
The Italiano is for those who appreciate the finer things, especially when they are shared.
THE DELICATESSEN
You have opinions about bagels, pastrami and where to get both.
When the group chat asks where everyone should meet, you are already craving a Luxe Lox bagel.
You know great food does not need an occasion. Your ideal table has a perfect sandwich and zero unnecessary fuss. Casual, comfortable and headed somewhere good, you understand that a memorable meal can be a fresh bagel on the way to work, a stacked sandwich at lunch or a Joey Dozen brought home for everyone who suddenly appears when the bag opens.
The newest concept in the Maggiore family takes everything people love about a classic New York deli and runs it through Chef Joey's unmistakable Italian American point of view. Think fresh bagels, schmears, pastrami, generously stacked sandwiches and all the nostalgia of an old school neighborhood favorite, served with a fresh, witty personality.
The dish calling your name is a hot honey, bacon and cheddar bagel or a loaded hot pastrami sandwich. The drink should be strong, simple and ready when you are.
Your friends would say you are the one who knows exactly where to find the best bagel in town. Sometimes a side of latkes, dill pickles and pierogies is celebration enough.
The word is craving.
The Delicatessen gives the Maggiore family something entirely its own: an everyday concept designed to become part of your routine. It is casual, soulful, approachable and serious about the foods that matter.
And what best represents the menu? Bagels.
No celebration necessary. Just show up hungry and know your order. When it is over, grab a Joey Dozen for tomorrow.
TOO CLOSE TO CALL?
Congratulations. You have excellent taste and refuse to be placed in a single culinary category.
Start with Cannoli Donuts at Hash Kitchen. Gather the family over Tomaso's Sicilian Meatballs at The Sicilian Butcher. Make an entrance at The Mexicano. Plan a polished night over handmade pasta at The Italiano. Then pick up a Joey Dozen from The Delicatessen the next morning.
That is not a tie. That is the Maggiore experience.
maggioregroup.com