Some businesses are born from necessity or trend. Others are born from talent. But the most memorable brands? They are born from meaning, woven with heart, heritage, and a calling to serve. JRee Designs is one of those rare gems.
Founded in 2018 by creative visionary Jameka Character, JRee Designs is a boutique holiday decorating and hosting consultancy known for transforming homes, events, and businesses into stunning seasonal experiences. For Jameka, beauty isn’t just visual, it’s emotional and meaningful. It’s about creating warmth, joy, and presence, one tree, one ribbon, and one thoughtful detail at a time.
Even the name carries love in its roots. A blend of her first name, her maiden name, Reese, and the affectionate nickname her husband Jason gave her in college - “JRee” - it represents family, legacy, and devotion. The Characters met in 1989 as students at the University of Georgia, reconnected years later, and have now been married for seven beautiful years. Together, they parent a blended family of five children who inspire creativity, tradition, and togetherness.
While many think of holiday designers as simply decorators, JRee Designs is far more. It is a creative custom design service and expert hosting consultancy devoted to elevating both the look and the feeling of a space.
Think:
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Holiday trees, garlands, staircases & mantels
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Large-scale ribbon artistry & ornament curation
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Seasonal décor for homes, corporate offices, and events
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Design planning, styling, installation, dismantling & storage support
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Custom wreaths, bows, and year-round tree themes
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Hosting coaching - modern hospitality etiquette and guest experience
Jameka teaches clients that hosting is an art. It is not about perfection. It's about intention, warmth, and guiding the atmosphere. “People sometimes hear the word etiquette and think old-fashioned,” she says. “I focus on presence, planning, flow, and how to honor guests. Your space can look beautiful, but the environment should feel beautiful too.”
It’s thoughtful. It’s refined. It’s modern graciousness.
JRee Designs specializes in holiday installations that rival luxury magazines with lush ribbon work, layered texture, large ornament variation, and impeccably placed design elements.
“We build looks that feel special,” Jameka says. “Most people have beautiful items. They just don’t have enough scale, quantity, or the right blend. We enhance what clients have, curate what’s missing, and bring it all to life.”
The studio’s signature is year-round themed trees - Valentine’s, Easter, Fall, Baby Shower, Graduation, and even Travel Trees adorned with passport ornaments, tiny luggage tags, and charms from clients’ journeys. For many families, these trees become memory keepers and conversation pieces, a joyful visual diary of life lived fully.
“We want people to enjoy the seasons, not rush through them,” Jameka adds. “Celebration should be year-round.”
JRee Designs handles everything from shopping, transporting, installing, styling, dismantling, and packaging items for client storage. It is white-glove holiday service for clients who value beauty, ease, and excellence.
“Our ideal client wants a festive, polished look, but may not have the vision or time, and is willing to invest in convenience and a custom experience. We honor their style, their life, and create something that reflects them.”
Most repeat clients aren’t home during installations, which demonstrates the level of trust that's been established, not only in Jameka but in her creations. These “loyalty clients” book months ahead, filling much of the November calendar. Expansion is underway to increase capacity for new clients.
Beyond elegance, there is purpose in Jameka’s work. One client family, grieving a recent loss, watched their home transform and later shared that the trees brought unexpected peace and uplifted their spirits. Another client’s daughter waits all year to see the new design; her excitement reminds Jameka why she loves this work.
“When I decorate, I become one with the tree,” she smiles. “It’s therapeutic. I turn on Christmas music no matter the season and pour love into every detail.”
This passion extends into the community. JRee Designs provides complimentary services to select local schools, surprises families in need, and partners with businesses and organizations. Recently, Jameka received the Joe Biden Presidential Lifetime Achievement Award for dedicating more than 4,000 hours of service - a prestigious honor recognizing leaders strengthening communities nationwide. This distinction was awarded at the 2025 Mogul Awards.
Jameka is a creative, a woman of faith, a wife, mother, and servant leader. Her gift is creating spaces that feel like hugs. Spaces that breathe joy, magic, and memory.
To Experience JRee Designs:
Website: jreedesigns.com
Instagram & Facebook: @jreedesigns
Phone: 404-831-0785
Whether a holiday tree, a year-round celebration, or a special-occasion moment, JRee Designs doesn’t just decorate. They elevate life’s seasons — one home, one joyful moment at a time.