Life + Culture

Mothers Behind the Magazine

Meet the Women Who Balance Storytelling, Family, and Community with Grace Article by Sara DeMarcus | Photography by Becca Nuss There is something special about a group of families coming together to celebrate motherhood over brunch, and there’s no better place to do so than Roblar. Some were born and raised here, others relocated with their families, and many are part of a unique blend. That same dynamic is reflected in the dedicated contributors to our monthly publication, each bringing their...

Arts + Culture

Timeless Treasures of Santa Ynez

A Curated Collection of Vintage Jewelry, Western Collectibles, and Timeless Craftsmanship in Santa Ynez Article by Matt DeMarcus | Photography by Jessica Maher Nestled in the heart of Santa Ynez, where Old West charm meets modern elegance, Charlotte’s of Santa Ynez is more than a boutique—it’s a curated celebration of history, artistry, and craftsmanship. Owned and thoughtfully assembled by Charlotte herself, the shop has become a destination for discerning collectors, offering an exquisite...

Style + Beauty

A Gentleman’s Guide to Gifting

How Plenty Boutique Takes the Guesswork Out of Mother’s Day Article by Matt DeMarcus | Photography by Becca Nuss Another Mother’s Day is fast approaching, and I know that all of us fathers and sons have everything perfectly planned, as we do every single time. Birthdays, Valentine’s Day, and anniversaries can really add up. We all love celebrating the mother or mother figures in our lives. But sometimes, on that very rare occasion, we have a moment when we may not have planned out as perfectly...

Finance + Legal Services

Pacific HR

The Unsung Investment in Business Growth Article by Sara DeMarcus | Photography by Christian Rodriguez Pacific HR has been the silent force behind countless businesses for over three decades, helping them navigate the complexities of payroll, human resources, compliance, and benefits. Founded in 1989, this woman-owned enterprise has evolved from a payroll and workers’ compensation service provider into a fully integrated HR partner for businesses of all sizes. In an increasingly complex...

Finance + Legal Services

Investing In Your Future

A Caring and Tailored Approach to Wealth Management Article by Brianna Haley | Photography by Matt DeMarcus Leslie Swartwood, a homegrown heroine from the Santa Ynez Valley, takes care of your financial future with her attention to detail and true caring approach. With several years of higher education and practical mentorship, she brings her expertise to her hometown community. When Leslie discusses investments, she genuinely believes in investing in your future and helping you secure it...

Life + Culture

Time Together

Amazing local spots to spend time with your favorite people Article by Matt DeMarcus | Photography by Provided Few things are more rewarding than spending quality time with loved ones. Now that spring is in full bloom, it’s the perfect time to step outside, soak in the valley’s natural beauty, and explore new experiences with family and friends. Whether you're in the mood for a laid-back afternoon or an adventurous outing, here are three fantastic local spots to gather and make lasting...

Home + Design

Investing in Solar

How Action Energy Turns Homeowners into Smart Investors Article by Sara DeMarcus | Photography by Provided For homeowners looking to invest in their property while cutting energy costs, Action Energy provides more than just solar installations—it offers long-term financial benefits. Founded by Jack Martin and Sharon Fritz, alongside business partner Kirk Mueller, Action Energy has grown into a trusted name in the solar industry. With over 40 years of experience in roofing and 15 years...

Finance + Legal Services

Navigating the Modern Mortgage Landscape

Trinity Financial's Expert Mortgage Guidance for Every Homebuying Journey Article and Photography by Matt DeMarcus In an ever-changing real estate market, we wanted to talk with an expert in the mortgage industry about what options people have in the Santa Ynez Valley. We spoke with Julie DeMarcus from Trinity Financial to give us some answers on how to be prepared and why Trinity Financial is the best place to have all your questions answered.   What makes Trinity Financial Services a...

Home + Design

A Legacy in Stone

How Padilla Tile is Crafting Timeless Designs for Generations Article by Sara DeMarcus | Photography by Provided In the heart of the Santa Ynez Valley, where rolling vineyards meet the charm of small-town living, craftsmanship is more than a trade—it is a tradition. At Padilla Tile, tile and masonry aren’t just business; they’re a family legacy passed down through multiple generations. With a deep-rooted passion for construction and a commitment to quality, this family-owned company has been...

Home + Design

Grow Your Own

Tips for Starting Your Home Garden in 2025 Article by Matt DeMarcus | Photography by Provided      Make 2025 the year that you finally start your home garden. Whether growing a small box of herbs in the window or trying to maximize your vegetable yield in the backyard, there are so many health benefits to growing your crops. I know my children love to be a part of the process from seed to harvest, in addition to all the health benefits of them snacking on blueberries and green beans rather...